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Licensed Branding


Custom branded product line packaging development to support a licensed branded ingredient.

This project is a completely new sub-brand created to support a pet bed line using Nike Grind chopped foam. The ask was to include ARDEN in the new branding while having the look and feel of a Nike product. This included creating a custom logo, fonts, colors, packaging guides, a branded rubber sew-on label for each product and using existing logo usage guides from Nike.

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